Question: why do you fail?

A woman sitting on the end of a dock.

Please answer this question for me:

When you set an intention to do something, and you don’t do it, why is that?

Or, when you start doing it enthusiastically, but you soon stop, why is that?

For example, people are doing my 30-Day Creator Challenge, building the habit of creating content for their businesses regularly. Some people create content day after day after day and are really successful. But others fall off the radar. Suddenly, I simply don’t hear from them again.

Another example is that I challenged some friends to meditate daily. I’ve been meditating daily for a while and it has been really positive for me, so I invited others to join the 10% Happier meditation challenge. Some people are initially enthusiastic, but then stop meditating completely. Why?

Of course, with it being January, lots of people have New Year’s resolutions too. They plan to attend yoga classes regularly, they plan to stop eating junk food, they plan call their mom every week, etc.

But invariably, a large percentage of people don’t stick with their intentions, don’t meet their goals, or just give up.

My question is: why?

Of course, you can only speak for yourself.

So, when you intend to do something, and you don’t, why is that? Is it maybe…

  • … that it turned out not to be a priority for you?
  • … that you consider yourself not disciplined enough?
  • … that you forgot about it?
  • … that it proved to be more difficult than you expected?
  • … that you simply stopped caring?

Let me know—I want to gain some more insight into human psychology.


— Peter

Sometimes, you just need an outside perspective

Peter's Instagram profile, viewed in a browser.

The other day, I was wondering why I was having a hard time building my audience on Instagram.

Put differently: how the bleep could I get more followers?

(Not that having a lot of followers is valuable an sich—but that’s a topic for another day.)

I had started using hash tags and I had thought a little about what to post. But for some reason, my efforts didn’t result in more followers. Yet I saw other people building their Instagram audiences relatively easily.

What was going on?

When I mentioned this problem to my girlfriend, she solved it in under five seconds.

She asked, “Peter, have you set your account to private?”


Sometimes, you just need an outside perspective.


— Peter

P.S. I’m over at @peterakkies.

What do you have to say?

A woman and a man sit in front of a monitor. It looks like the woman is explaining something to the man.

Imagine it’s Monday morning, a year from today.

You wake up leisurely, without an alarm. You’ve slept in, so you’re rested. You get up and make yourself a tasty and healthy breakfast. You shower slowly, then head out to your favorite café.

Once you settle down with your coffee, you take a look at your inbox. This past weekend, 12 people bought your online courses. You made money while you were having fun with your family and with your friends.

This is very possible. All it takes is creating value for others.

What can you teach others, today, that you know, but that they don’t know yet? What are you really good at that others struggle with? How can you make someone else’s life better, right now, by telling them something they need to know?

In other words: What do you have to say?


— Peter